Who the Heck is Frank Bauer anyway?

Let’s assume you have a list of about 3,000 subscribers in Aweber (or GetResponse etc.), built with solo-ads and ad-swaps.

What is the best and fastest way to scale up that won’t break your bank using your existing converting lead magnets and still get the highly targeted traffic you’ve been getting?

Building your own list driving traffic to great converting squeeze (aka lead capture) page via solo-ads & ad-swaps is one of the best ways to do so.

The downside with solo-ads though is that they can cost a lot of money.

Ad-swaps on the other side are free, but will initially only get you small list increases as you usually can only swap ads with a list of similar size of your own.

The other disadvantage of ad-swaps is of course that you are potentially watering down your list by sharing them with other list owners or reducing the effectiveness of your own mailings by having to email them with offers from other list owners as part of the ad-swap.

When looking for the best and fastest ways to scale up your list building you will want to keep several aspects in mind…

1. What is the cost per new subscriber?

2. Will I need to share my existing or new subscribers?

3. How much time does it take to utilize the list building method?

4. How effective is the traffic source used to drive traffic to your lead capture page?

We are looking for affordable methods, but of course everybody has a different idea about what that means in terms of cost.

In addition, a lot of traffic sources will not provide a clear picture of the actual cost per subscriber or effectiveness of the provided traffic… leaving only the option to test & track the results.

With all this in mind, here are some options you have besides purchasing more solo-ads and doing more ad-swaps…

1. Email advertising with Viral List Mailer services that allow free or upgraded members to email their members e.g. ViralURL.com, ViralinBox.com, ViralHosts.com etc.

2. Email advertising with Safelist services that allow free or upgraded members to email their members

3. Generating traffic using Traffic Exchanges

4. Publishing content on your own blog to generate SEO traffic

5. Publishing articles in article directories

6. Offering something for free on your sales pages (trial, report etc.) and letting affiliates promote the product you sell

7. Building a membership site with a free front-end offer and making each member automatically also an affiliate