We had today Alan Forrest Smith, Tom Hua, Adam Ginsberg and Brett McFall on stage.

During the first break I went with Leon and his lovely wife Cat into the city to catch up on breakfast…

Ok, let’s move on to the key points I picked up today…

Alan Forrest Smith shared some good copy writing tips like, use short, benefit loaded headlines that grap immediate attention of your visitors.

Don’t focus on your or the porduct you sell, but on the main benefit for the visitor.

Don’t write boring, but use a story and emotion in your sales copy.

Use your testimonials as content in your sales copy as well as in follow-up emails.

According to Adam Ginsbery, you should use Ebay to:

1. Generate passive cash

2. Generate leads

3. Buy real-estate (or other high ticket items) cheap by finding misspellings or badly written listings and then turn them around and resell them with proper written listings for a profit.

For point #3 he recommended EbayReasestate.com

Other tips where:  Use correct as well as misspellings in your listing title, use good design and inline graphics to save on Ebay fees.

Brett McFall’s presentation was to great that i actually signed up for his “Next Level – Speaker & Seminar Training” program. 

Here are some of his tips…

1. Learn how to market
2. Turn up for the events
3. Give generously during your presentation
4. Teach using lists of 7
5. Then offer next level coaching (NLC)

After that, the next step is…

1. Create a database
2. Create relationships
3. Hold a 200+ person event
4. Find niche experts to speak at that event
5. Make sure they each have a NLC package
6. You earn commissions

Ok, that’s it for the tips for now,it’s getting late… again.  Gotta get up in 3 1/2 hours.  See you soon again.

BTW… was it worth is to attend this World Internet Summit?  Absolutely!  I hope I see you at the next one in person. 

If you have any comments, as usual… I would love to hear them.  Please leave them below.

‘Whatever the mind can conceive and believe… it can achieve.’
Napoleon Hill, Think & Grow Rich

To your success,

Frank Bauer

Owner of FrankBauer.name

Click here to view the embedded video.

You might be wondering why I watched newbie stuff on day 1? Not quiet what I am looking for information wise?

Right,but guess what?  Sylvie & Michel Fortin where showing how they setup their web site for raising money for breast cancer research as part as the World Internet Challenge and during their presentation I picked up two great tips which I wrote down…

1. Michel is a top notch copy writer that wrote copy for John Reese, Frank Kern etc. and he explained while creating the page for the raising money for breast cancer research project, why he did certain things on the page.  One point that caught my interest was how describes in the call to action step-by-step to the prospect what he wants them to do next.  e.g. “What I would like you to do next is to click on the order button below to order XYZ, you will be send to PayPal where you login with your PayPal email address and password.  Once you finished your payment, you will be forwarded to our order thank you page where you can get immediate access to your XYZ product.”

2. He shared with the crowd that he tested placing a video on the order page that shows the prospect also step-by-step how they go through the order process and how that video helped to increase the page conversion by 400%.  Amazing stuff!

Here is a picture of me with the two of them in the hallway in front of the seminar room…

On a side note… the reason they picked the raising money for breast cancer research project for the World Internet Summit is that Sylvie was diagnosed 2 years ago with late stage breast cancer and was giving 1 year to live.

It’s now two years since that and she is fine.  In her own words, due to the improvements in breast cancer treatment due to breast cancer research.

I believe so too and went and donated right away myself.  During the donation process they asked if I wanted to donate the money in honor for anybody, which I did.  I donated in honor of my wife Luisa who was diagnosed with stage 4 breast cancer a little over 9 years ago.

The doctors didn’t give her an exact amount of time she would have left, but told her that others with similar severe breast cancers on average had another 5 years to live.

I am glad to say that all that is now over 9 years ago and my wife is fine.

Anyway… that was another reason why I happily donated.

If you can spare a few $, I would be happy if you could join. 

The page for this cause is located at:  www.MarketersPledge.org

On a lighter note… I also had my 15 minutes of fame today on stage when Brett MyFall interviewed my on how attending the World Internet Summit had truly helped me to get to the point where I was able to generate $457,000 in sales from a single product.

Man… was I nervous walking on stage, but I made it through and it seemed like teh crowed liked what i had to share. 

Later in the evening I went again out with Leon (see yesterdays blog entry) and his wife Cat to an Italien restaurant.

Check out this two videos that I took of the Auckland, New Zealand skyline at night.  In the first one I confuse some crazy girls with the radio…

Click here to view the embedded video.

… and on the second I actually catch the crazy girls on camera…

Click here to view the embedded video.

‘Whatever the mind can conceive and believe… it can achieve.’
Napoleon Hill, Think & Grow Rich

To your success,

Frank Bauer

Owner of FrankBauer.name

Chris Morris, my roommate from the WIME seminar in San Francisco is in a bit of trouble and came up with the idea of his Emergency Foreclosure Sale that will be on until the 12th only.

Chris Morris, my roommate from the World Internet Main Event in San Francisco, September 2007

I looked at what he is offering there… and it really great offer at a very small price.

You can find all details at www.InstantMarketingGraphics.com or read on if you prefer.

You and I know that one of the few success factors in web copy that converts (other than skillful copywriting, of course) is none other than…

Yep, it’s professional graphic designs.

Do people judge a book by its cover? YES.

Do people judge your product by its looks? YOU BET!

Unfortunately, not everyone is cut out for designing stunning graphics. And not everyone have the budget to pay designers for top-notch graphics.

But how would you like to get your hands on a ship load of professional, great quality graphics WITHOUT having to create them from scratch?

Within minutes you will gain instant access to:

- 200 Badges,

- 63 bullets & arrows,

- 840 Bullets and Check Marks,

- 216 Numbers,

- 324 Buttons,

- 780 Letters,

- 168 Quotation Marks,

- 80 Price Stickers,

- 80 Attention-Grabbing Large Headings For Special Offers, Special Deals and One Time Offers,

- 420 Blank Files (Without Text) So You Can Add Your Own Text With Any Graphics Software,

- And many more graphics that can help beautify your sales pages and increase your conversion rates through the roof.

Click here to grab them now:
www.InstantMarketingGraphics.com

‘Whatever the mind can conceive and believe… it can achieve.’
Napoleon Hill, Think & Grow Rich

To your success,

Frank Bauer

Owner of FrankBauer.name

PS: Many graphic designers are charging easily $1,000 or more for the same package you can get here, but you’ll get these at an unbelievably low price. So act now and improve your conversion rates without having to design a single pixel!

www.InstantMarketingGraphics.com

Hi,

I just uploaded the first ScreenCam Video Tutorial in the members back office…

“How to split test a Butterfly Marketing template page using the Add2it Go-To System”

More will follow soon.

‘Whatever the mind can conceive and believe… it can achieve.’
Napoleon Hill, Think & Grow Rich

To your success,

Frank Bauer

Owner of FrankBauer.name & GoTo-Pro.com